Stubbd gets you through every craving, shows your body healing day by day, and never shames you for a slip.
iPhone · iOS 17+ · 7 days free on the annual plan
Stubbd shows you exactly how far your brain has healed, helps you wait out each craving (most pass in 3 to 5 minutes), and treats every try as a step toward your last one. No streaks to lose. No guilt trips.
From Day 0 to Year 5, your brain heals on a path we already know. Cravings are worst around Day 3. By Day 90 your brain chemistry has reset. By Year 1, your risk of a heart attack is cut in half. The warm dot is you, right now.
Tap any point to see what's happening
↑ Tap any milestone to read what's happening at that turn.
Day 0
The chemistry is already shifting. You can't feel it yet, but it's started.
Nicotine begins clearing the body within hours. The receptors it binds to — nAChR — drop their binding potential by about 33.5% in the first four hours.
Mild restlessness. The first urge to smoke.
nAChR binding potential SPECT imaging study
Day 3
If you make it past Day 3, your odds change materially.
Nicotine has fully cleared the body. Withdrawal symptoms peak — irritability, broken sleep, sharp cravings.
The hardest stretch. Roughly half of all relapses happen in this window.
Day 7
The first week is the steepest. From here, the curve gets kinder.
Withdrawal symptoms begin a meaningful decline. Cravings get shorter; the gaps between them lengthen.
First real sense that this might actually work.
Day 90
Your reward system is no longer borrowing against the next cigarette.
Brain chemistry returns to non-smoker baseline. The reward-system recalibration is largely complete.
Natural pleasures — food, sleep, exercise — start to feel rewarding again.
Year 1
Heart-attack risk drops to roughly half of a smoker's baseline. Cardiovascular markers continue improving year over year.
Identity has shifted. This is who you are now.
Year 5
By every measure that matters, you are a non-smoker.
Continued structural healing; the prefrontal cortex thickens roughly 2% per year. Relapse risk drops to about 15% — statistically equivalent to people who never had the addiction.
Recovery is background, not foreground.
Smoking costs you — in money, in cigarettes, in time. Put in your numbers and see what quitting gives back, on the same timeline your brain heals on.
Life regained counted at 11 minutes a cigarette — the CDC’s number. This is an estimate based on your habit today, in the currency you picked — not a promise.
Quitting doesn't fall apart in general. It falls apart in single moments — the 3pm craving, the 2am doubt, the morning after a slip. Each tool is made for one of those moments, to get you through it still smoke-free.
You don't have to beat a craving. You just have to still be there when it fades. Most cravings pass in 3 to 5 minutes. The timer counts down with you and gives you a breath to follow, so the urge passes on its own. Walk in shaking, walk out still smoke-free.
Tap when it starts, rate it when it ends. Every craving you track teaches the app — so the next one feels smaller, and you see it coming.
You're three days in, it's the middle of the night, and you want to know if what you feel is normal. It is — and the coach can tell you why, because it knows you and the cravings you've logged this week. Real answers for your situation, not the same five tips you've read a hundred times.
It never says fail. It never says willpower. And when you really need a doctor, it tells you to call one. Every chat is yours — keep it or delete it, your call.
Cigarettes you didn't smoke. Money back in your pocket. Minutes of life you got back — 11 for every cigarette, the CDC's number. Plus how far your brain has healed today. Real reasons to keep going, and they only grow.
Slip up, and the numbers don't reset to zero. What you earned stays yours — so one bad day never turns into ten.
Quitting isn't a contest you win. It's something you finally let yourself finish. Stubbd quietly keeps track of every time you chose not to smoke — and shows you where that choice is taking you.
Quitting is a big decision, and it's fair to be doubtful. Here are honest answers — no streaks to sell, no guilt trips.
No. Streak apps shame you for the one day you slip, and wipe out everything you earned. Stubbd shows how far your brain has healed — Day 0 to Year 5 — so your progress still shows on a hard day, and a slip is just a bump on the path, not a reset to zero.
Then you slipped. The numbers don't reset to zero, and the healing your brain has already done stays done. Every slip is saved as something to learn from for next time. The coach never says fail and never says willpower. Most people quit on their sixth try, and Stubbd is built for that road.
Most apps are just a diary you fill in later. Stubbd is built for the moment it actually gets hard — the 3pm craving, the 2am doubt — with a timer that gets you through a craving’s 3-to-5 minutes and a coach that knows the cravings you logged this week.
Maybe — that's your doctor's call, not ours. Stubbd is a wellness app, not a medical device. It doesn't diagnose or treat anything, and it doesn't replace patches, gum, or medical advice. It works alongside whatever your doctor suggests, and sends medical questions to a professional.
Yes — the annual plan starts with 7 days free, the same week Stubbd spends getting you ready for quit day. After that it’s a paid app, on purpose: it’s for people ready to commit. The annual plan is the default because most people quit on their sixth try, and we’d rather price for the long road than the first day. Apple handles the billing; cancel anytime from your App Store account before the trial ends and you won’t be charged.
Stubbd is on the App Store, and the annual plan starts with 7 days free. Those first seven days get you ready; you pick your quit day. After that, the long view opens up — from Day 0 all the way to Year 5.
iOS 17+. Joined the waitlist before launch? The launch email is on its way.
Stubbd is for people ready to really give quitting a go. The annual plan is the default — it starts with 7 days free, and since most people quit on their sixth try, we'd rather price for the long road.
Monthly
Month by month.
Annual
7 days free, then yearly. The default.
Lifetime
One payment, every attempt.